Company info


CEO - Ide Yoshiaki

Pioneer DJ Corporation will continue contributing to the expansion of music entertainment

Yoshiaki Ide, Chairman
(April 2017)

Pioneer entered the DJ world in 1994 with the release of the CDJ-500, the world’s first flat-top CD DJ player. As a small offshoot department within Pioneer Corporation, the company maintained its reputation for being synonymous with high-quality DJ equipment for over 20 years. In 2015 the company gained independence and relaunched as Pioneer DJ with backing from the world-leading KKR investment management firm.

Since the mid-90s, DJs have shifted from using vinyl to CDs to digital music files. Pioneer DJ has stayed at the forefront of music technology, regularly developing new products with ground-breaking features that give DJs creative freedom. Now, the use of cloud storage and the ever growing popularity of EDM (electronic dance music) means the birth of Pioneer DJ in an era of such change represents an unparalleled opportunity. Our purpose is to understand the current and future needs of DJs, clubs and the dance music community, and deliver products and services that enable creativity and provide excitement and enjoyment.

As an 'entertainment creation company' we aim to keep Pioneer DJ at the centre of dance music culture. We’re focused on continuing to help DJs and artists enjoy the special moments spent mixing and making music, from practising at home to performing for rapturous crowds of thousands.


To innovate, inspire and entertain

Through our continuous creative innovation we aim to excite, inspire, and entertain; investing in the passions of the music entertainment community.


Pioneer DJ aims to be the No1 company in creating music entertainment culture by understanding customer and employee needs.

We’re committed to evolving with the growth of music culture and technology, and creating innovative products and services for DJs, Musicians, Clubs and the music community.

Corporate outline


Pioneer DJ Corporation


6F, Yokohama i-Mark Place, 4-4-5 Minatomirai, Nishi-ku, Yokohama, Kanagawa 220-0012 Japan
Phone +81-45-522-5400


August 12th, 2014



  • Chairman
  • President and CEO
  • Director
  • Director
  • Corporate Auditor

Number of employees

260 (as of March, 2017)


Design, Production, Sales and related services for DJ, Professional Audio and Music Production


7,088,000,000 Yen

Shareholder composition

KKR PDJ Investment L.P.: 85.05%
Pioneer Corporation: 14.95%

Sales subsidiary

Pioneer DJ Europe Limited
Anteros Building, Odyssey Business Park, West End Road, South Ruislip, Middlesex, HA4 6QQ, U.K.

Pioneer DJ Americas, Inc
2050 W 190th Street, Suite #109, Torrance, CA 90504, USA

History of Pioneer DJ

Corporate history

Business overview

Pioneer DJ has developed, built and sold DJ industry-leading DJ equipment since 1994.

Business overview

DJ and Club equipment business

For more than 20 years, our motto has been to 'surprise and inspire' our customers and we've had fantastic support from DJs, artists and clubs around the world to help us achieve this. In recent years, as more people have taken up DJing – either with the intention of eventually becoming professional or just to enjoy mixing with their friends – we've created products and services to help introduce them to the world of music creation. We're committed to continue innovating through our product development and design to satisfy our customers, both professional and amateur, and maintain the reputation of Pioneer DJ equipment as the industry standard.

Professional Audio equipment business

We draw on our experience in the DJ and club market to develop and design professional sound systems that deliver powerful, crystal-clear audio. Since 2013, famous venues around the globe – from nightclubs and restaurants to boats and football stadiums – have benefitted from Pioneer Pro Audio set-ups including our our GS-WAVE Series dance floor stacks, XY Series PA/monitor speakers, and XPRS Active Series.


Music production tool business

As well as industry-standard DJ products, we also create instruments and music production tools to inspire producers and artists and help enhance their work in the studio and their performances on the live stage. We're dedicated to designing first-rate products from professional samplers and synthesizers, to monitor speakers and headphones.

The KUVO community

In 2014, we launched KUVO; a social platform and community for clubs, DJs and dance music lovers. The KUVO app and website helps clubbers discover new music, DJs and venues, as well as share their passion with like-minded people.

Mobile app “KUVO”:

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